Tom Spurgeon's Web site of comics news, reviews, interviews and commentary

June 24, 2013

Go, Read: Interviews IDW's Ted Adams

Start here. Adams is a really interesting bellwether interview for state-of-the-market things because IDW is big enough that it participates in all of the various industry mechanisms in a significant way, but small enough they're constantly figuring out their own solutions there. The thing that interested me most about this extremely positive piece is that bookstores is way up for them despite the fact that Borders is no more. According to the interview, the key for a publisher IDW's size is that the remaining bookstore buyers are more efficient than that market used to be.
posted 8:20 am PST | Permalink

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