February 24, 2010
Go Read: Ted Adams At ICv2.com

IDW's Ted Adams has done one of those
multi-
part interviews at the comics business news and analysis site ICv2.com. It's always interesting to hear from Adams, who's engaged with the various avenues through which his company sells books and because of his company's success can't be automatically dismissed as being a step away from the way things
really work in such channels. So when Adams suggests that the Direct Market is being transformed into a vehicle for selling crossover comics, or that a retail culture and infrastructure for selling material on-line is as important as the size of whatever screen for which they're selling it, one hopes that such thoughts won't be pooh-poohed the same way they can from an editorial writer without his hands directly on those matters.
posted 9:00 am PST |
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