I Blame the Market… Or the Internet… Or Yakuza-Controlled Weather Machines…

There's a nice story at PWCW about Ross Richie's modestly successful Boom Studios and how its good fortune thus far may have been limited by a market hostile to newer efforts. Unfortunately, it's buried under some dithering and finger-pointing from better-known companies that haven't been able to execute really dubious initial business plans for even a 12-month period. Call me crazy, but it seems to me the market is always going to be tough for at best modestly capitalized, unrealistic businesses that require instant success to become viable.

The most notable thing right now about these companies is that they've turned a lack of expected success and potential trainwreck status into a PR identity; it's sort of like covering Tara Reid. I don't wish either company or any like them ill will, but I don't have much of a desire to talk about them until they prove they can function smoothly for the length of an entire school year. Am I wrong?
 
posted 12:35 am PST | Permalink
 

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