Tom Spurgeon's Web site of comics news, reviews, interviews and commentary

November 1, 2005

Dilbert Provides Ad Model Variation?

There's a point at which articles like these start sounding to me like the Swedish Chef from The Muppet Show, but if I'm understanding the general thrust, Scott Adams is using a variation of the google-ad model that targets people to join a network that the web site will serve rather than depending on the service to provide links. Considering the problem that I hear many comics sites have with generated click-throughs in being provided category-applicable links, this might be worth noting.
posted 4:22 pm PST | Permalink

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