MVL Devotes $100M to Buy Own Stock I have no firm idea what this really means, but I'm told that in general repurchasing stock is a way of strengthening the remaining stock's earnings per share value and a traditional way of showing faith in the company ("We could spend this money on anything but we're spending it on our stock because it's so hot, baby!"), which might be important right now given the way the Avi Arad news was taken by some as a vote of no-confidence on the company's general movie studio plans over the next decade or so.