November 25, 2004
The Beat: Brada-Thompson, Powers Leave Tokyopop Marketing

Buried deep with Heidi MacDonald's blog/news site
"The Beat" is this nugget:
she reports that Marketing Commuications Manager Kristien Brada-Thompson and Vice President of Marketing John Powers are leaving Tokyopop's marketing department (the item is unclear as to whether either person is leaving the company entirely).
Brada-Thompson was a pleasant and professional point person for many within the media struggling to come to terms with the American manga juggernaut. She was good with the comics market aspects as well, and may have been one of two people, along with Stuart Levy, most comics publishing people could name as actually working at the company. Powers was a high-profile corporate hire that came to work for Tokyopop about 18 months ago.
Tokyopop has been fluid as far as hires and fires go through their rapid growth period, which I think will benefit them as a company as they can pretty much pick and choose to suit their needs. Also, unlike other publishers, the Tokyopop public relations and marketing team doesn't consist of one person and a closely guarded rolodex: Ms. MacDonald says that Susan Hale will assume Brada-Thompson's position. Hale, if I remember my article scanning on Tokyopop correctly, is the one that was responsible for dealing with niche manga publications, including on-line sources.
posted 7:19 am PST |
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