Tom Spurgeon's Web site of comics news, reviews, interviews and commentary











July 6, 2016


By Request Extra: 2D Cloud Is Selling 4 GNs + 1 Zine

imageThe Minneapolis-based 2dcloud has quietly become of the publishing presences making strong and consistent use of crowd-funding. Its latest is up now. You should go look and consider buying those books. That's a quality publisher with a fine recent track record. I've enjoyed work by three of the four cartoonists that are listed (I'm simply unfamiliar with the other). That's a great price point.

It's also interesting to track a project like this one because my experience is that not all comics people are convinced that a crowd-funding mechanism with every books, or even with most books, is a solid idea. I was the original folks to questions this in terms of comics' history of exploitation. The idea there is -- and I don't think it applies to 2dcloud, who enjoys an exemplary reputation, except in theory -- that capital is something that comics brings to the table, and to remove the publisher's burden to do this without compensation in some other area or part of the overall business deal, gives unfair advantage to the publisher in the basic publishing arrangement. Stressing the pre-order aspects, asserting a social good for the company's efforts, providing extra value to the customers: these are all ways that crowd-funding entities have worked around this criticism.
 
posted 12:25 am PST | Permalink
 

 
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