July 2, 2013
By Request Extra: Zak Sally’s Sammy The Mouse Plea

The cartoonist, publisher and sometimes-printer Zak Sally
has a reasonably lengthy post up here reaching out to a certain segment of his readership in the hope that they'll entertain buying a copy of the new
Sammy The Mouse book directly from him as opposed to a bookstore or comics shop.
That's a reasonably risky thing for Sally to do as some shop owners might see this as pillaging one kind of sales for another, particularly given the risk involved in ordering material for your shop that doesn't have Wolverine or Batman or one of the walking dead in it. I would imagine, however, that Sally has a very specific fan base that would consider this kind of offer and that this doesn't necessarily draw from an existing store-shopping fanbase -- I suspect that sales for books like these are highly Balkanized. Anyway, Sally puts it as a matter of survival, and I think that's true at the margins we're talking about, so maybe a few folks that weren't going to try the book at all might get on board in support of an artist whose attempts at various strategies and approaches help the entirety of cartooning. Or maybe some of you will consider buying the book twice. It's a good one.
posted 11:50 pm PST |
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