Dark Horse To Price Its Digital Comic Book Offerings At $1.49

According to a brief item at the hobby business news and analysis site ICv2.com, Dark Horse Comics will be offering its comic-book sized digital efforts at $1.49 a pop as part of a to-be-unveiled general digital strategy. With further announcements expected today, and companies like Boom! making similarly aggressive announcements as part of the New York Comic Con, I expect this news to be part of the wider wrap-up next week. It's just that with Dark Horse doing their announcing later today I didn't want to miss out on this key bit of news. The reason this is key is because it's fifty cents lower than a much bandied-about $1.99 figure as a potential standard for this sort of offering.

One reason I've long thought Dark Horse could be an important player in the developing digital comics marketplace for a certain kind of reader is because I think their recent catalog might work more effectively than those offered by the standard mainstream superhero companies in generating ongoing business, this due to the aggressively unfolding serial soap opera nature of the men in tights crowd and the mostly stand-alone or reasonably self-contained nature of the Dark Horse series. While I have a hard time generating enthusiasm for what was going on in the Spider-Man titles in 2005 as opposed to what might be happening in them right now -- the 2005 comics are literally old news -- I think I'm just as interested or close to being just as interested in a mid-decade Conan mini-series featuring work by P. Craig Russell, say, or to use an overarching serial one of the BPRD series from that year, as I would have been at time of release.
 
posted 7:10 am PST | Permalink
 

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