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September 19, 2005


DC Makes Plans For Gulf Retailers Broken Down by Region and Need

imageThis active plan from DC for Gulf Coast retailers affected in various ways by Hurricane Katrina seems properly ambitious, respectful of the different needs by region, and generous. It's laudatory and good business -- DC is in partnership with these stores, and investing in them when they're down should pay dividends in the future, if only to help these businesses avoid bankruptcy and keep DC customers served.

What's key now is if Marvel responds in kind, what the other top five do if anything, and what kind of relief the smaller publishers may be able to give these stores even though I believe they, unlike DC, don't have a contract with Diamond that allows them to dictate what they can do through the distributor. It would be truly horrible if DC were left holding the bag in terms of supporting stores, an effort likely to benefit an array of companies.
 
posted 9:20 am PST | Permalink
 

 
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