Go, Read: Chip Mosher Of Boom! Studios On Digital Comics Issues
Let me add my voice to those recommending this interview with Boom! Studios Marketing Director Chip Mosher about that company's digital efforts. It's fun for its expectations-challenging rhetoric, from Mosher's declaration based on their download numbers that there's an audience in markets outside of North America for superhero comics in English to his argument that casting digital comics in the role of industry savior may not be the smartest thing to do to his point that replicating a serial comics market with delays between chunks of material may not be the wisest strategy in the long term.