Tom Spurgeon's Web site of comics news, reviews, interviews and commentary











February 13, 2007


Go, Read: Phil Foglio Profiled at CBR

imageThe American mainstream focused news and commentary site Comic Book Resources features a nice profile of the cartoonist Phil Foglio. As popular in gaming circles as he is among comics fans, Foglio is one of cartooning's great survivors of the last three decades. The focus of the CBR piece is on Foglio's business model of free on-line material driving fans to print trade paperbacks. This model makes a lot of sense for someone like Foglio. As I understand it, the serial comics business had ceased to be a cost-effective effort in and of themselves, so if they were reduced to a function that drove people to the more profitable trades, why not move that function on-line, where publishing serial work is essentially free? It seems to have worked well for Foglio.

A nice thing about the profile is that Foglio is careful to point out that his situation was more or less ideally suited to the move; that certain strategies benefit certain creators to the extent they do because of a series of factors and not just the overwhelming awesomeness of one approach applicable to everyone is not something that always gets brought up when people discuss revenue models.
 
posted 2:10 am PST | Permalink
 

 
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