Google Wants To Trade With You Alan Gardner and Mike Lynch pick up on a story that's firing through illustration circles whereby multiple billion-dollar company Google has solicited illustration work in exchange for exposure rather than pay. This is interesting because Google is so huge and can so obviously pay and pay well and yet, on the other hand, can arguably provide value through exposure. It really forces people to confront the core issues and principles. I think companies should pay for work they buy, although in this day and age people will not only give their work to them for free but feel like they're a bit smarter than everyone else for doing so.