ICv2.com: August DM Sales Figures

The comics business news and analysis site ICv2.com has released their estimations of Direct Market (comics and hobby shops) sales for the month of August. The obvious headline driving the overall news of double-digit growth from the same period in 2005 is that writer Brad Meltzer's take on Justice League of America kicked off with over 200K in sales. This made it the #1 book in a month without an issue of Marvel's Civil War crossover, which some claim might be selling 100,000 more than the DC superteam re-launch did this month. ICv2.com breaks the coverage down in their usual way.

Analysis/Overview
Dollar Trends
Top 300 Comic Books
Top 100 Graphic Novels/TPB Format

A few things jump out at me. The DC 52 weekly series continues to perform strongly, I believe even as the title heads out of the more protective ordering deals that DC ponied up to get the title going. Two intermittently published comics (Astonishing X-Men and All-Star Superman) cracked the 100K figure. Also, price point makes all the difference when you look at sales for Absolute Kingdom Come, Lost Girls and Absolute Dark Knight. I'm also struck by something that should have occurred to me far earlier -- that comics selling 200,000 copies in a market served by this many stories may be more impressive than when it was three times the number of stores selling that number of books more routinely.
 
posted 12:06 am PST | Permalink
 

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