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February 20, 2007


ICv2.com: Event Comics Dominate January Direct Market Sales Chart

imageThe comics business news and analysis site ICv2.com has released its monthly report on sales in the comic book direct market of comic shops and hobby stores, this time for the month of January 2007.

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Analysis
Top 300 Comic Books
Top 100 Graphic Novels

The ICv2.com is one of those charts derived from taking indexed information from Diamond Comic Distributors, Inc., using publisher data to supply a real number or multiple real numbers, and then calculating the remaining slots. As multiple discussions in the last month have seen fit to remind, the accuracy of such numbers is greatly in dispute for many reasons, up to and including the pattern of re-orders, particularly for more modest-selling books.

What the numbers do seem to provide is a general snapshot of the direct market marketplace, which once again seems driven by event books -- Marvel's Civil War and DC's 52 -- and those that slip into the top ten or so, with a somewhat steep decline into the stronger recurring series. Some onlookers including this one feel that a market driven by event comics sales isn't as healthy long-term as one driven by a greater number of solid performers in the regular series department, although the market seems devoted to proving us wrong. DC and Marvel have already announced another cycle of event-type comics that should push the phenomenon through the next several months.

cover image from the #5 GN in stores in January
 
posted 2:08 am PST | Permalink
 

 
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