ICv2.com: GNs Set Sales Pace in July

The business news and analysis site has released their Direct Market (comics and hobby shops) numbers for July, indicating increases sales from 2005 in both the comic book and graphic novel categories, with graphic novels outpacing comic book for the first time since last Fall.

The July comic book market seems to be working really well at selling copies of the current major "event" comics -- Marvel's Civil War, which looks like a juggernaut, and DC's one-year-every-week series 52, which has not yet quite given over to last month's potential first signs of diminishing returns. I think it's interesting that most of the growth can be seen in the top end of the market -- there are still the same number of comics selling over 50,000 as there were last year, for instance. The graphic novel market is noteworthy again for both its differences from the bookstore market and the way it's actually much more diverse than the comic books -- you'd probably have to get into the 200s to find anything in the periodical format equivalent to Fruits Basket.

As always, ICv2.com's information is broken down like this:

* Lead Story
* Analysis Story
* Top 300 Comic Books Actual
* Top 100 Graphic Novels Actual

I'm not a big one for tables and the like, as I don't think there's enough continuity in the emphases the companies can place on different titles to really track something from issue to issue anymore, but it's always fun to look in and see what's going on. That's a reasonably high-volume number on that Fables series of books for it to sell in the low five figures, for instance.
 
posted 1:59 am PST | Permalink
 

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