Tom Spurgeon's Web site of comics news, reviews, interviews and commentary











May 15, 2012


ICv2.com: Graphic Novel Sales May Be Better Than Thought

Interesting catch by Milton Griepp over at ICv2.com. A new post at the comics and hobby business news and analysis site suggests [inhale] that factoring retail prices on graphic novels based on the fact that many stores are likely to use liquidation sales to turn around stock at a greater savings rather than pass all of that discount along to customers makes the number different, and shows significant gains in recent Direct Market graphic novel sales [remaining exhale]. In other words, if I understand that correctly, Diamond was using what they were selling the books for to indicate a market measurement when it's likely the stores are selling those books for more.
 
posted 9:25 am PST | Permalink
 

 
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