Image Announces Same-Day Digital And Print Comics Releases

PR is here. I've been advocating for a few years now that these big, serial comics-dependent comics companies release their books on the same day as their print comics and that they do so in a matter-of-fact way. Barring that, I hoped they would at least adopt some sort of industry standard as to when digital releases would come out. Having something set in stone about digital releases helps consumers both build up an expectation as to when comics are coming out, and, somewhat ironically, know with greater certainty which ones will be available to them whenever they want. The possibility that comic books were going to replicate their "it comes out when it comes out" habits on-line seemed like a wasted opportunity to me. I can't imagine now that the specter of total Direct Market collapse as soon as comics gained same-day availability has been punched in the face and pushed out of the moving car by DC Comics with their New 52 initiative that we shouldn't see a few more of these kinds of announcements in the months ahead.
 
posted 11:30 am PST | Permalink
 

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