LA Times Drops Garfield; World Reels

Editor and Publisher reports that the LA Times has dropped the dailies of the comic strip Garfield, directly citing its mass-manufacture and eager-to-please qualities. It is to be replaced by the new offering Brevity, which is being syndicated as both a strip and a panel. I'm kidding in that headline. It's not like the feature will be hurting for clients anytime soon, and as I recall the Times has a reputation for being one of the more freethinking newspaper strip clients. It's worth noting anyway.

It may not even be permanent. Strips essentially need to be dropped twice by a newspaper. They need to go initially, and the decision needs to weather whatever reader backlash it receives. It's an oft-repeated joke among strip cartoonists that a new feature really doesn't stick until it's been dropped and reinstated by at least one paper.

Dave Astor also has news that Raising Duncan has been canceled by its syndicate.
 
posted 8:47 am PST | Permalink
 

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