Tom Spurgeon's Web site of comics news, reviews, interviews and commentary

November 26, 2004

Marvel and Sally Corp. Announce Deal

By itself, Marvel Enterprises signing a deal with a ride manufacturer isn't that big of a deal. I want to keep noting Marvel's agreements of this sort because I think it's significant how smartly the company is playing to these very specific niches. The ability to secure such deals on a regular basis marks a real change from the company's even successful periods in the past.
posted 7:54 am PST | Permalink

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