Marvel Climbs Licensing Rankings

The difference between Marvel's current flush period and periods in the past when the company bearing the Marvel name has been considered healthy is this board's ability to sign favorable licensing deals. That really seems to have shown up in a recent licensing ranking article reported on by ICv2.com, in which Marvel shoots way, way up in terms of this kind of deal-making, with some specific markets targeted for future exploitation. If only more of this worked its way back down into building a healthier system for the comic book portion of the business.
 
posted 9:25 am PST | Permalink
 

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