Missed It: Graphic.ly Reaches Out To Self-Publishing Clients

The on-line publishing service Graphic.ly has apparently recently focused its efforts on reaching out to unattached publishing agents and possible publishing agents, including small-press companies and creators that hold publishing rights to certain comics material. You can read a basic analysis of the move and its implications here. What's new is the ability for the publisher to cross-publish across various digital platforms with greater ease than before (avoiding multiple uploads for selecting which platforms are to be employed/accessed through a single, major upload -- I could be saying that wrong, but that's my takeaway in the strangled English I have for it) as well as having access to a suite of analytical tools to monitor the results.

This is one of those things that I think flatters a certain kind of on-line rhetoric from the targeted client audience that this changes everything, in part because of the possibilities inherent in the move, and in part out of the interest in those potentially involved to be part of something groundbreaking and to cast themselves in that light. We'll have to see if it changes things when put into practice: if the platform becomes employed on behalf of content that hits with an audience in a significant way, there's plenty of time to celebrate the reality of that circumstance over the assertion that it will be so. It certainly seems like something that should be on the radar of everyone that's looking at these options.
 
posted 6:00 am PST | Permalink
 

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