Missed It: ICv2.com Estimates 2011 Digital Comics Market Size

I whiffed on a link to or discussion of this article, which provides the estimate worked up by hobby business news and analysis site ICv2.com for digital comics sales in 2011. They have it at $25M, up from an $8M estimate in 2010. That's either a lot of income (a 3X increase!) or a paltry amount (still a small percentage of overall sales!) depending on your perspective -- that's the way it was with Internet sales vis-a-vis brick and mortar and even catalog for a very long time (and may still be; I don't pay attention to those kinds of figures anymore), and that's how it will be with comics.

My hope with the rise of digital comics is that this is treated as a new and exciting comic for market that needs to be cultivated in an honorable fashion that drives rewards to creators and those that work on their behalf, as opposed to a terrifying threat that needs to be discouraged or a panacea with inevitabilities involved that call for some sort of dismantling of a system that rewards anyone but the bottom-line owners. There should be a lot of shuddering and heaving to come.
 
posted 4:30 am PST | Permalink
 

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