October 3, 2007
Not Comics: Marvel Stock News

Financial news confuses me, but it looks to me that Marvel Enterprises stock
has received a recent boost after a designation of "outperform" (meaning they think it will outperform the stock market) from the analyst Cowen & Co. This seems to me like it might be the first positive nod in the direction Marvel is going with funding its own movies starting with 2008's
Iron Man. It's interesting to me how attitudes have changed towards Marvel's move into funding films, from something of a widespread skepticism regarding the quality of intellectual properties Marvel had left after the last seven or eight years of big budget movies to a more qualified appraisal of those properties given Marvel's somewhat solid performance with second-tier properties previously and the notion that the IP landscape isn't exactly a super-rich one in general right now. While
Iron Man might have seemed a second-class customer in a year that includes a
Lord of the Rings movie, an early
Harry Potter flick and one of those awful
Star Wars prequels, it looks like a much better bet to make its share of money in a year that includes an untested Mach 5 and Indiana Jones' 130-year-old fedora.
posted 10:07 pm PST |
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