Tom Spurgeon's Web site of comics news, reviews, interviews and commentary

July 6, 2005

Please Shoot The Dog Already

imageThis New York Times article on the bad dinner theater in Florida days of the once vital National Lampoon empire doesn't have much of anything to do with National Lampoon magazine as a sometimes forgotten and generally underappreciated home for great cartooning. It is, however, a really depressing and concise breakdown of how a brand name can be polluted through use for shortsighted reasons of profit over long-range, content-driven plans that might pay off in exponentially greater fashion. It also, for you news buffs out there, contains a hint at an electronic edition release of the older magazines at some point.

As a side note, and speaking of National Lampoon's comics, I always thought that Trots and Bonnie would be one of the beneficiaries of the new interest in comics material by mainstream book publishers. In fact, it was my understanding that this was the kind of deal Shary Flenniken was holding out for in years past. Of all the books I know are coming out from all the book publishers, this one would leap to the top three or four. .(JavaScript must be enabled to view this email address)
posted 5:13 am PST | Permalink

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