Tom Spurgeon's Web site of comics news, reviews, interviews and commentary











February 14, 2005


Wolverine’s Next Big Kill: Shocking Thrill For Fans or Manufactured Controversy?

imageThe third of three Saturday mini-essays from writer and Beguiling employee Christopher Butcher claims to spoil a forthcoming plot event in the comic book Wolverine and then discusses his reaction to it. It's a big intersection of a lot that's interesting in mainstream comics right now from a strategic perspective: limited-runs by hot creators through titles to goose sales in bring-out-all-the-stops fashion, the use of death as some sort of weird coming attraction, whipping up some publicity via outsized negative fan reaction in a targeted sub-section of comics readers, and what characters a movie and licensing driven company may or may not find useful.

I'm guessing on the cover.
 
posted 7:28 am PST | Permalink
 

 
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